Evil Genius Beer Company Teams Up with Sheetz for Limited Edition Vanilla Cappuccino Beer
The Wawa and Sheetz rivalry is heating up. As you may remember Wawa teamed up with 2sp Brewing Company to release a coffee stout and shandy. Now it looks like Sheetz has an answer for them. Sheetz just announced the release of a new, limited-edition vanilla cappuccino craft beer dubbed ‘Project Vanilla Shteam Machine.’ The second craft beer brewed in partnership with Evil Genius Beer Company, the beer will go on sale at 4:00pm on Friday, September 3rd and will be available at 58 Sheetz stores across Pennsylvania.
The beer will also be available in Philadelphia at The Lab at Evil Genius Beer Company in Fishtown, at 1727 N Front St, Philadelphia, PA 19122. Additionally, a limited number of cases will be available for sale at upcoming Evil Genius Beer Company 10th Anniversary events, including the Evil Genius Beer Food Truck Festival on September 9th, the Eagles Tailgate Block Party on September 12th, Evil Genius Beer Company’s 10th Anniversary Party on September 25th and Under the El Bazaar on September 30th.
Brewed with Sheetz’s vanilla cappuccino, this new cream ale has a light vanilla flavor with subtle coffee notes and a delicate hop aroma. Four packs of sixteen ounce cans of Project Vanilla Shteam Machine will retail for only $7.99. Each store will carry approximately 10 4-packs and will be available while supplies last. The beer will not be restocked once sold out.
“We are excited to partner once again with Evil Genius Beer Company,” said Ryan Sheetz, Vice President of Marketing and Brand at Sheetz. “Our first craft beer collaboration, Project Brewberry Muffinz, sold out in just five days. We anticipate similar customer demand for this limited-edition beer that will only be available while supplies last.””We are proud to be partnering with Sheetz for our second craft beer collaboration,” said Luke Bowen, Owner at Evil Genius Beer Company. “Sheetz is an amazing family run and independent business that cares and is supportive of other local companies and breweries in the areas they reside in.”
Following Sheetz’s policy regarding face masks, Sheetz is requiring all non-vaccinated individuals wear a face covering while inside its stores. Sheetz is focused on continuing to deliver on its mission to provide total customer focus across all the communities it serves with the safety of all who walk through its doors as the top priority. Sheetz encourages social distancing in its stores, conducting employee well-checks prior to every shift and carrying out enhanced daily cleaning and sanitization protocols with a focus on high touch surface areas such as gas pumps, order points, counter tops, checkout lines, door handles and more.
Sheetz is committed to responsibly complying with all current laws and regulations, including the enforcement of a 100 percent proof-of-age policy. Employees will ask for proper identification, a valid driver’s license, passport or military identification card from any customers wanting to purchase alcohol, regardless of age. Each location also abides by time-of-day sales restrictions on alcohol.