Google Unveiled Their New Feature “Verified Calls” Telling You Why a Business is Calling!

Google Unveiled Their New Feature “Verified Calls” Telling You Why a Business is Calling!

For Android users the guessing game is over. Google just introduced their newest feature “Verified Calls” which will allow customers to see why a business is calling.

Exclusively for Android phones, Verified Calls will help legitimate businesses with their reach.  Android phones will display the name of the business, their logo as well as the reason for calling.  Once verified by Google a verification symbol will indicate that the caller is legit and not a telemarketer or robocall.

Google obviously has done their market research and are addressing skyrocketing amount of spam calls being received by wireless users. The phone app Robokiller reported that a whopping 61.4 billion spam calls were made in 2019 alone.  This is a 28% spike from 2018.  In fact even the U.S Federal Communications Commission stated that spam calls are the biggest complaints they receive.

Verified Calls looks to cut through the unwanted calls and allow legitimate businesses to reach their customers, supporters and fanbase more efficiently. The catch is that businesses that look to rely on this new feature must also be singed up with one of Google’s partners in order to be verified.  Google partners include Telecall, Neustar, Prestus, JustCall, Five9, Vonage, Aspect, IMImobile, Kaleyra, Aspect, Datora and Quiubas Mobile.

For Android users this feature will be available by default in the Google Phone app for Android devices. Verified Calls has been in the works for a while and Google says it has been testing the new feature for months.